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Canada’s magazine

There’s a Younger Generation Knock Knock Knocking At the Door

Earl Pomerantz has a really fascinating post on the question of ageism in the hiring of TV writers (Via Will). He notes that despite the recent victory by older TV writers who won a settlement from a major agency, it’s just not a simple question of discrimination: when advertisers and networks are mostly interested in reaching younger viewers, and when the style of television has changed, there’s a legitimate argument to be made that younger writers can best deliver what the networks/advertisers want. Of course, as he also goes on to argue, the networks and advertisers are being short-sighted by bypassing the older viewers who still like their product for the young viewers who aren’t that into network television.