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Macleans.ca

Canada’s magazine

Well, here we are then

I’ll spare you too much description of the international media centre, here on the exhibition grounds in Toronto. Looks a bit like an airplane hanger, only with a wine bar, an impressionistic model of Toronto’s financial district and several large monitors strung up from the ceiling with an endless loop of footage from scenic Huntsville. The World Cup is playing on other monitors and every so often a roar or groan of some kind can be heard. Remember, the goal of any “media centre” at a large event such as this should be to discourage leaving and thus experiencing anything outside the controlled environment or, worse, practicing any kind of journalism. On that count, this seems a fine media centre. Indeed, I just passed a half hour lounging in a Muskoka chair and barely noticed my own sloth.